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World Water Day: PM Modi launches ‘Jal Shakti Abhiyan: Catch the Rain’ marketing campaign | India Information

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World Water Day: PM Modi launches ‘Jal Shakti Abhiyan: Catch the Rain’ marketing campaign | India Information


New Delhi: Prime Minister Narendra Modi on Monday (March 22) launched the ‘Jal Shakti Abhiyan:Catch the Rain’ marketing campaign on World Water Day by way of video conferencing. On the event, the Prime Minister additionally interacted with sarpanches and Ward Panches in Rajasthan, Uttarakhand, Karnataka, Maharashtra, and Gujarat, stated a authorities assertion.

A memorandum of settlement was additionally signed between the Union Minister of Jal Shakti and the Chief Ministers of Madhya Pradesh and Uttar Pradesh to implement the Ken Betwa Hyperlink Venture, the primary challenge of the Nationwide Perspective Plan for interlinking of rivers, within the presence of the Prime Minister. 

Talking on the event, the Prime Minister stated, “on International Water Day, a serious step has additionally been taken for the Ken-Betwa Hyperlink Canal together with the introduction of the Catch The Rain marketing campaign,” including “this settlement is necessary to appreciate Atal Ji’s dream within the curiosity of hundreds of thousands of households of Uttar Pradesh and Madhya Pradesh.”

Speedy growth isn’t potential with out water security and effective water management, he stated, including that the imaginative and prescient of India’s growth and India’s self-reliance, relies on our water sources and our Water Connectivity.

The Prime Minister famous that the problem of the water disaster is rising equally with India’s growth. He stated it’s the accountability of the current era of the nation to satisfy its accountability for the generations to return. He asserted that the federal government has made water governance a precedence in its insurance policies and selections. Within the final 6 years, many steps have been taken on this course. He talked about Pradhan Mantri Krishi Sinchai Yojna, water marketing campaign to each farm – Har Khet ko Paani, ‘Per Drop Extra Crop’ marketing campaign and NamamiGange Mission, Jal Jeevan Mission or Atal Bhujal Yojana. Work is being undertaken quickly on all these schemes, he stated.

The Prime Minister identified that the higher India manages rainwater, the lesser the nation’s dependence on groundwater. “Subsequently, success of campaigns like ‘Catch the Rain’ is essential,” he stated and famous that each city and rural areas have been included within the Jal Shakti Abhiyan. 

He known as upon to step up water conservation efforts within the days main upto Monsoon. Emphasizing the significance of sarpanches and DMs/DCs, PM Modi stated that the ‘Jal Shapath’ which is being organized everywhere in the nation ought to change into everyone’s pledge and second nature, including “when our nature modifications with respect to water, nature may also assist us.”

He famous that other than rainwater harvesting, the administration of river water in our nation has additionally been mentioned for many years. To avoid wasting the nation from a water disaster, it’s now essential to work quickly on this course. He stated the Ken-Betwa Hyperlink Venture can be a part of this imaginative and prescient. He lauded each the Authorities of Uttar Pradesh and Madhya Pradesh for making this challenge a actuality.

The Prime Minister stated simply 1.5 years in the past, simply 3.5 crore out of 19 crore rural households in our nation received piped consuming water. He expressed happiness that after the launch of Jal Jeevan Mission, about 4 crore new households have piped consuming water connections in such a short while. He famous that public participation and the native governance mannequin are on the core of the Jal Jeevan Mission.

The Prime Minister remarked that for the primary time after independence, a authorities is working so significantly with regard to water testing. He identified that rural sisters and daughters have been made stakeholders on this campaign of water testing

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Throughout the Corona interval itself, PM Modi stated, about 4.5 lakh girls had been educated for water testing, including “Each village is getting not less than 5 educated girls for water testing. Higher outcomes are a certainty with elevated participation of ladies in water governance.”

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